What Makes a Good Newsletter? Savvy business owners want to know what makes a good newsletter. The answer is simple: one that connects with your audience. Easy, right? Yes… in theory. In practice, it gets a little tricky. This post goes over a few tips to create a...
We have talked about why testimonials are important. Now let’s talk about how to ask for a testimonial from a client. This post breaks down how to get testimonials from clients into 3 aspects: timing, approach, and follow-up. Timing is Everything When You Are...
Understanding why testimonials are important starts with recognizing that your testimonials give you a lot of information about your customers. They give you the chance to learn how your ideal customer speaks. Why is that important? Well, when you know how they speak,...
To measure website success, you must know your website’s goals. More specifically, you must know how your website helps your business grow. Then you need to translate those goals into website performance metrics. Those key aspects are the foundation of effective...
How to Make a Travel Website Design that is Effective Tell Your Users Why Your Service Matters to Them Why does that matter for my website? When you’re thinking about how to make a travel website (or any website!) there’s one truth we need to recognize. Here’s...
Recent Comments